It all started with a video starring Bruce Willis and Fred Armisen that talks about the important people in your life and how Honda’s safety helps to protect those that you love. Now, there is a new campaign that Honda is promoting. The Honda Thumbs Up safety campaign is taking a stand against texting and driving with their slogan “Dn’t Txt & Drv.”
Take a look at this ‘romantic short’ that Honda has provided for their campaign:
If that doesn’t reach your heart, then we aren’t sure what will.
Taking your eyes off the road to text is extremely dangerous. Texting and driving makes a crash up to 23 times more likely. Also, 23% of auto collisions involved cell phones, and those are just the ones that are reported as cell phone use, or reported at all. TextingandDrivingSafety.com provides great information regarding texting and driving and how it affects auto collisions. One scenario is that if you are going 55 miles per hour and look down at your phone for five seconds to text that is equal to driving the length of a football field, without your eyes on the road! Not safe at all!
Honda is a major contributor to safety in vehicles which is why they have more top saf4ety rated cars in America than any other brand. “We know that the people that matter to you could be drivers or passengers in one of our own cars, occupants of another vehicle or even pedestrians,” says Automobiles.Honda.Com. “That’s why Honda looks beyond government regulations, studying real world situations to develop new safety technologies for everyone.”
That is just one step Honda takes in helping to prevent collisions, like what happens when you text and drive. Visit their site to get more information on the Honda Thumbs Up safety campaign to find out other ways you can help keep roads safe, and always remember, “Dn’t Txt & Drv.”